August 31, 2012
Shiny new toys

Startup ideas are like shiny new toys. And first-time entrepreneurs* are like little kids with ADHD.

I used to love playing video games. As a kid I was fortunate enough to get a new game on most big holidays, and every time would immediately descend to my basement with friends to spend precious hours of my childhood in front of the TV, controller in hand. Like, every waking hour. For a week.

Slowly, I’d find problems with the game - a plot line didn’t make sense, there was a glitch I could take advantage of, I’d beat it too quickly (or it was too hard). The glean of my shiny new toy would wear off little by little.

And then, all of a sudden, I’d be over it.

I got over video games (with the odd exception) early in college, but unfortunately my childhood obsession with shiny new toys has managed to rear its head in my adult life. Because new ideas, just like new toys, almost always seem better than they really are.

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July 16, 2012
It seems like every year there’s a contingent proclaiming ‘This is the year for mobile advertising!’ But it’s hard to argue with this chart.
(source: http://bit.ly/LUnI8u)

It seems like every year there’s a contingent proclaiming ‘This is the year for mobile advertising!’ But it’s hard to argue with this chart.

(source: http://bit.ly/LUnI8u)

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Filed under: mobile advertising 
June 7, 2012
Your customers are your best source of new ideas

Best writing I’ve come across in some time…

frequentr:

Let’s say you own a restaurant or shop. You’re looking for ways to grow, but how do you go about growing in the right way? In other words, you’re searching for ideas to make your current customers happier, more loyal, and more vocal about your business to drive additional revenue.

What do you do?

Decisions concerning the future of your business, small (should I replace the fish on the menu?) and large (should I invest in a liquor license?….uh, yes), are tough. And identifying those ideas with potential to improve your business is even tougher. But rest assured, there is one place you can turn for insights and new ideas:

Your customers.

Your customers are your best source of new ideas.

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6:52pm  |   URL: http://tmblr.co/ZeYeJxMyasG0
  
Filed under: frequentr business ideas 
May 23, 2012
"Do you really like ramen noodles?"

— Installment #1 in my new series: ‘Things you shouldn’t say to someone bootstrapping a startup.’

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Filed under: Startup Bootstrap Ramen Yum 
May 21, 2012
New office

New office

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Filed under: office legit awesome cool fresh 
May 10, 2012
Keep it moving

If there is one super-important-do-not-forget mantra I have learned to heed during my short time in start-up land, it’s this:

Keep it Moving

If you don’t keep it moving, you’ll feel as if you, your company, and your dreams are stagnating, and in turn your soul will be crushed.

And that would be bad.

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9:59am  |   URL: http://tmblr.co/ZeYeJxLDk66V
Filed under: startup advice progress 
April 22, 2012
A good heuristic for thinking about how to price a product/service, especially one that doesn’t lead to immediate gratification. 
Read more here:
In the first case, we have something like purchasing food. Immediately that hamburger has a lot of value (you’re hungry right?) but after you eat it, the value is largely gone.
In the second case, there are products that deliver the same amount of value to you every day. A newspaper subscription is a great example of this. Every day it shows up at your door and you get the same value from it each time.
In the final case, you see a product whose value increases over time. On day one, you haven’t invested much time into it and you probably don’t even understand how it helps you. However, as you use it more and more and put more into it, the value because increasingly clear. Services like Dropbox and Evernote are perfect examples of this.

A good heuristic for thinking about how to price a product/service, especially one that doesn’t lead to immediate gratification. 

Read more here:

In the first case, we have something like purchasing food. Immediately that hamburger has a lot of value (you’re hungry right?) but after you eat it, the value is largely gone.

In the second case, there are products that deliver the same amount of value to you every day. A newspaper subscription is a great example of this. Every day it shows up at your door and you get the same value from it each time.

In the final case, you see a product whose value increases over time. On day one, you haven’t invested much time into it and you probably don’t even understand how it helps you. However, as you use it more and more and put more into it, the value because increasingly clear. Services like Dropbox and Evernote are perfect examples of this.

April 22, 2012
The difference between UX & UI

The difference between UX & UI

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Filed under: UX UI design 
April 19, 2012

Mailchimp is an awesome Atlanta success story, and an organization that doesn’t really function like a traditional company. A lot of their company projects - and a lot of what their customers love them for - have nothing to do with their actual ‘business’ (how they make money). Initiatives like:

  • Mailchimp coloring books (sent randomly to customers)
  • Mailchimp t-shirts (for new paid customers)
  • Mailchimp hats for people, dogs & cats (sent randomly to customers)
  • Interesting side projects that become free apps for their customers

This is a great talk by their CEO & Founder, Ben Chestnut, that will get you thinking about what it means to be a successful CEO or manager and how to create a company culture that encourages innovation & creativity.

April 3, 2012
Hiring at a startup & Peyton Manning

I’m sure everyone has heard by now that Peyton Manning signed with the Denver Broncos last week. It was probably the biggest free agent signing in NFL history; at the very least, it was the latest notable instance in an ongoing series of all-time great QBs switching teams late in their careers (see: Brett Favre, Joe Namath, Johnny U).

Peter King at SI wrote a great piece that covered the day-by-day pursuit of Peyton Manning, and the article resonated with me both as a football fan and as a recruiter. We just brought on a CTO (!) at Frequentr, and I’ve realized that the basics of recruiting someone to your company vs. recruiting a Hall of Fame QB in the NFL really aren’t all that different. For the most part.

Is Peyton Manning a developer? Biz dev specialist? Marketing whiz? No (though he is a kickass salesman…). And his salary is 10x an average Series A round. But play along for a few minutes.

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