Startup ideas are like shiny new toys. And first-time entrepreneurs* are like little kids with ADHD.
I used to love playing video games. As a kid I was fortunate enough to get a new game on most big holidays, and every time would immediately descend to my basement with friends to spend precious hours of my childhood in front of the TV, controller in hand. Like, every waking hour. For a week.
Slowly, I’d find problems with the game - a plot line didn’t make sense, there was a glitch I could take advantage of, I’d beat it too quickly (or it was too hard). The glean of my shiny new toy would wear off little by little.
And then, all of a sudden, I’d be over it.
I got over video games (with the odd exception) early in college, but unfortunately my childhood obsession with shiny new toys has managed to rear its head in my adult life. Because new ideas, just like new toys, almost always seem better than they really are.